Search Options

Case Study 7: American Fast Food Chain Consumer Testing

The team at Jenius Social welcomed one of the largest American fast food chains, with a network of more than 2,000 outlets in the United States.

They chose Jenius Social as the ideal location to test a series of their primary products - burgers, fries, chicken, salad and desserts – on UK customers, in order to gauge the market potential here in Britain.

This crucial test was carried out at our modern facility in London, using specialist equipment and products flown in from the United States. A second pop-up consumer test was carried out at a second location by the company, in order to produce a more accurate picture of the public’s response to the products.

Complete Consumer Testing Facilities

Jenius Social is proud to offer the complete package for businesses looking to carry out consumer tests on new products, or for expansion into new markets.  Our own venue can be adapted to suit all requirements, with the option of using your own equipment if preferable.

For more information on our facility for how to arrange a consumer testing programme with Jenius Social, contact a member of our dedicated support team today.